Pirelli Tires
Brighton has been the
agency for Pirelli in the US for more than 10 years.
During that time, they have done everything from
media buying to making TV commercials to producing
one-page sell sheets. They have always managed to get
the job to us correct, on time and on budget. In
fact, the people at Brighton know the tire category
almost as well as we do. That type of understanding
translates into better advertising to our customers.
Pirelli Tires
Pirelli Tires
Fisher & Paykel
At Fisher & Paykel
we pride ourselves on manufacturing some of the
industry's most innovative appliances. It is just
this innovative environment that requires our agency
to keep up with our changing product mix and to
understand what makes us different. Brighton not only
does that, but they also bring unique and creative
solutions to our advertising.
Fisher & Paykel
Fisher & Paykel
Boreal
The nature of
understanding our business comes from hands-on
involvement with our clients. Brighton's staff joined
my sales representatives side-by-side ice climbing
for several days at the Ouray Ice Festival in
Colorado. This wasn't a corporate picnic for them;
this was ice climbing, hanging out with the people
who buy our products and learning just who our
customers are. That's smart advertising.
Boreal
Boreal