Pirelli Tires
Brighton has been the agency for Pirelli in the US
for more than 10 years. During that time, they have
done everything from media buying to making TV
commercials to producing one-page sell sheets. They
have always managed to get the job to us correct,
on time and on budget. In fact, the people at
Brighton know the tire category almost as well as
we do. That type of understanding translates into
better advertising to our customers.
Pirelli Tires
Pirelli Tires
Fisher & Paykel
At Fisher & Paykel we pride ourselves on
manufacturing some of the industry's most
innovative appliances. It is just this innovative
environment that requires our agency to keep up
with our changing product mix and to understand
what makes us different. Brighton not only does
that, but they also bring unique and creative
solutions to our advertising.
Fisher & Paykel
Fisher & Paykel
Boreal
The nature of understanding our business comes from
hands-on involvement with our clients. Brighton's
staff joined my sales representatives side-by-side
ice climbing for several days at the Ouray Ice
Festival in Colorado. This wasn't a corporate
picnic for them; this was ice climbing, hanging out
with the people who buy our products and learning
just who our customers are. That's smart
advertising.
Boreal
Boreal